A well-made advertisement is designed to grab your attention and to remain in your memory long after you’ve left it behind, and that is exactly what many of these social causes need. Getting people to think and worry about various social and environmental issues (or even simply getting them to be aware of them) is important for raising public supporting and affecting meaningful changes.
A few of these ads are, in fact, commercial ads, but it’s still nice that they champion socially or environmentally aware causes/products. Just like with commercial advertisements, having just the facts is not enough. They are important, but the ad must also appeal to the observer’s emotions. Many studies have indicated that emotion can have a powerful effect on memory formation, ensuring that memories with emotion will last longer than those without.
Global Action In The Interest of Animals:
Plastic Bags Kill
Stop The Violence:
Don’t Drink And Drive
Bird Conservation:
If You Don’t Pick It Up They Will
If You Don’t Pick It Up They Will
Every 60 Seconds a Species Dies Out.
Each Minute Counts
Each Minute Counts
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